Minji (NewJeans) Watch — Chanel's Face & the Korean Glass-Skin Glow Under $30 (June 2026)

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Minji, of NewJeans, has one of the most-searched complexions in K-pop — a clear, poreless, lit-from-within "glass skin" finish that fans race to recreate after every campaign drop. So when she fronts Chanel across fashion, beauty, and watches, the usual pattern follows: the imagery is flawless, the styling is luxury head-to-toe, and the price tags are firmly out of reach for most fans.

Here is the honest version celebrity beauty coverage tends to skip: the look Minji is known for — soft, dewy, glass-like skin — is fundamentally a hydration result, and Korean skincare delivers that exact finish for under $30. This is not a claim about what Minji personally uses; it is a simple truth about how that glow is built. Below is the confirmed endorsement record, and the affordable Korean picks that get you the same glass-skin look without the luxury markup.

The Confirmed Record

• Chanel (Korea, then House) — Minji was first announced as Chanel Korea's ambassador for fashion, beauty, and watches & fine jewellery in February 2023, reportedly the first time Chanel Korea named a single ambassador across all three categories. She was elevated to House Ambassador in January 2024, anchoring the house's campaigns and runway appearances since.
• Chanel Beauty — her remit explicitly includes Chanel's beauty line, which puts a luxury complexion front and centre in her campaign imagery.

This is a fashion-and-beauty ambassadorship at the highest tier. Chanel is a luxury house — the entry point to its beauty world alone is steep — which is exactly why the practical move for fans is to chase the complexion, not the compact.

The Glow Is Just Hydration

Glass skin is not a product you buy; it is a state of well-hydrated, smooth-surfaced skin that reflects light evenly. You build it by layering lightweight, water-binding hydration and sealing it in — the core Korean approach. None of it requires a luxury budget. (These products support the look and feel of hydrated, dewy skin; they are not treatments for any skin condition.)

The Korean Glass-Skin Picks (Under $30 Each)

Layer them on slightly damp skin, lightest to richest, and finish with sunscreen by day. That four-step stack costs less than a single luxury serum and is the realistic route to the glass-skin glow Minji is known for.

Full Disclosure

SeoulGlowClub is reader-supported. When you buy through links on our site, we may earn an affiliate commission at no extra cost to you. All celebrity references are based on official brand announcements and widely reported coverage; we do not claim any endorsement of SeoulGlowClub or of the products listed. All product recommendations are independently researched against Korean cosmetic regulations (KFDA) and verified buyer reviews.

Sources

• allkpop — NewJeans' Minji officially announced as a house ambassador for Chanel
• South China Morning Post — NewJeans' Minji, the next 'Human Chanel'?
• Global Cosmetics News — Chanel names NewJeans' Minji ambassador
• Related: Karina (aespa) Watch — Chanel Beauty
• Related: Jennie Watch — Chanel

Published 2026-06-02 by SeoulGlowClub. List #098. Next watch scheduled: 2026-07.